Connecting you to THE RIGHT influencers just became easier with FYI’s leading influencer marketing platform.
Using our new Custom Survey option, you can interact with influencers to help select who you want to work with and get feedback BEFORE you launch your campaign. This new option will bring you closer to the right influencers, allowing you to build up a solid foundation for future campaigns.
It will also give you more of an ability to go in and customize your outreach through the influencers in a collaborative effort. In a nutshell, through this new feature we hope to bring you even closer to the influencers that work with your product.
- When you log in to your Find Your Influence account, look for a tab called “Create Campaign.” This tab allows you to reach out to your influencers.
- After you press “Create Campaign” a toolbar will pop up; select “Create A Future Campaign” from bottom right hand corner.
- The following menu will appear, serving as the main interface to connect to influencers. After you complete in your account information, there are a couple of further options.
In the section “Open Campaign to All Influencers”, you’re going to be able to customize who you want your survey questions to get send out to — who your audience is.
With “Would You like to add a pre-Qualify Survey:” you’ll be able to customize how you want to interact with these influencers and what questions you want to ask.
- Let’s focus on which influencers you want to communicate with - by clicking “No” to the “Open the Campaign to all Influencers” option, you will be able to specialize and specify who you want to work with and what groups of influencers you want to gear your questions to.
You will get the option to choose an influencer tier, allowing you to select the scale at which you want to work at.
You can get even more specific by choosing “Select Topics.” By doing so a list of different types of influencers will pop up. You can select categories that cater more to your campaign. By selecting more specific groups, you can, in turn, ask more specific, area-related questions.
- Whether or not you decide to categorize, the most important part of this process is the creation of your survey. Select “Yes” under the option “Would You like to add a Pre-Qualify Survey” and then “Add Survey.”
This will pop up:
-Enter your survey name and then select “Add New Question”
-Enter whatever question you have and choose how you want your influencer group to respond. If you want to add more questions to your survey, you can.
Click “Preview” to see how your influencers will see the survey after it gets sent to their messages.
When you save your survey, it will pop up under your main campaign page as this:
- After you have your survey prepared you can press “Save As A Future Campaign” and it will save to your dashboard or you can activate your campaign by selecting “Proceed to Campaign Activation.”
Saving it to your Dashboard, it will appear in the left hand sidebar of your page like this:
Got questions? Jordan has answers!
Email Jordan Windle, FYI Account Manager today!