Put FYI's team of world class influencers to work for you!
You're a smart marketer - you've heard that influencer marketing is the next big thing. But you're skeptical, and rightly so. So don't take our word for it – look at how Higgle jumpstarted their business using FYI's influencer marketing platform.
In 2014, Higgle came to FYI with a challenge – how could the emerging retailer onboard early adaptors for their newly launched, invite-only retail marketplace in the most dynamic way possible?
Higgle's strategy included granting early access to a select group of users, in order to help build the community surrounding Higgle. They targeted people who love discovering new products, shopping with friends and getting great prices.
Working with FYI's platform, Higgle selected from a series of bloggers, who were asked to showcase the retail marketplace on their blogs and social media channels. The influencers encouraged their followers to sign up on the Higgle website to get an exclusive invitation to use the site.
Higgles over-all campaign strategy proved to be successful when they began averaging seven times more user sign-ups per day than they were receiving before advertising with FYI.
Their campaign also had a reach of over 46,000 potential users, making it simple for Higgle to maintain and continue to grow their retail marketplace and online community.
Learn more about Higgle today - check out their website.
FYI's world class influencers are here to make your job easier
Talk to Jordan to find out how!